It may still feel like summer outside, but Pinterest users are already beginning to think about fall. They’re looking for school lunch ideas, fall travel plans, classroom resources, holiday products, Halloween activities, family photo outfits, and ways to get their businesses ready for the final part of the year. Meanwhile, many business owners are thinking, “Can we please finish July…
You can create beautiful pins, write thoughtful descriptions, and link to useful content, but Pinterest still needs to answer one basic question: What is this account about? Your Pinterest profile helps answer that question. It gives Pinterest context about your business before it begins sorting through all the individual pins you publish. Your profile name, description, boards, website, and overall…
Welcome home! You’re officially in the post-trip glow, the suitcases are (almost) unpacked, the photos are great, and somebody has already asked, “So where are we going next?” Good news: you don’t have to start from scratch. Here are 4 favorite next-trip ideas from my own planning desk: each one a different flavor of the vacations I specialize in. Whenever…
There is a very good chance you already have more useful content than you think. You might have blog posts sitting on your website. A freebie you created with good intentions. A service page that explains what you do, but nobody seems to land on it unless you send them there yourself. Maybe you have podcast episodes, YouTube videos, product…
You did it. The vacation is booked, the dates are real, and there’s a countdown on your fridge. If your brain is already spinning with a hundred questions about what comes next, take a breath, this is the part where I step in. Here’s exactly what happens between booking day and travel day, what I’ll handle for you, and the…